Parents, Marriage and Lessons for Business (and Life)
The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. Our younger son gets married on Saturday. At a time when everyone looks ahead,...
View ArticlePR Undervalues the Anecdote, One of the Best Springboards into Storytelling
The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. Journalists get anecdotes. PR not so much. A few years back, we analyzed three...
View ArticleI Wrote 1,000 PR Blog Posts and All I Got Was This Lousy T-Shirt
The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. Writing feeds my soul, so producing 1,000 blog posts on public relations,...
View ArticlePackaging a Seemingly Dull Story to Crack Bloomberg Businessweek
The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. The public relations function typically constructs media pitches based on the...
View ArticleIn Honor of Mother’s Day: The World of Public Relations According to My Mom
The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. I’ve written 1,009 posts including this one. I don’t know if my Mom has read...
View ArticlePirates, Data and Storytelling
The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. By Elisa Zallio, Junior Account Executive, Hoffman Europe (London) I’d like...
View ArticleInterviewing Clients Like a Journalist: Thoughts from Dan Tynan
The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. By Matt Burrows, Senior Account Executive At first glance, dentistry might...
View ArticleThis Is How Many Executives View Anecdotes
The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. Particularly in Silicon Valley where most executives started their careers on...
View ArticleHomework Behind Open-ended Questions Can Lead to Storytelling Gold
The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. We know the story is always there. Yet, bringing the story to the surface...
View ArticleLaw Enforcement Agencies Bring Levity to Their Storytelling
The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. I believe levity is the killer app in business storytelling. Levity lifts the...
View ArticleMessaging Is Overrated
The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. There. I’ve said it. You can officially classify me as a heretic. My viewpoint...
View ArticleA “Life is Better Than Fiction” Communications from Silicon Valley
The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. I’ve lamented the lack of storytelling in job descriptions, with everyone...
View ArticleWatching Kindness in Action
The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. This has nothing to do with communications. Then again, it has everything to...
View ArticleLet’s Hope TMZ Doesn’t Get Their Hands on This Mother’s Day Video
The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. I’ve avoided clickbait for nearly nine years and 1,096 posts … until now....
View ArticleNot Exactly 60 Minutes Grilling My Mom on the PR Biz
The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. By my back-on-the-envelop math, I’ve conducted over 500 interviews. It’s one...
View ArticleA Random Act of Kindness at Trader Joe’s
The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. This has nothing to do with communications. Then again, it has everything to...
View ArticleAiring Dirty Laundry Reveals Storytelling Wisdom
The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. Is there a task more mundane than doing laundry? It is the ultimate in...
View ArticleIn Honor of Mother’s Day, Let’s Check My Mom’s Knowledge of the PR Biz
The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. With Mother’s Day around the corner, I’m reminded of learning the basics of...
View ArticleThe Trickle Down Effect from My Parents and Their Parents’ Immigrant Story
The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. I decided to republish this post from a couple years age when our younger son...
View ArticleQ&A on Life, Liberty and the Pursuit of Storytelling
The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. I respect people who can keep the scent of the trail. Fellow storytelling...
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